Whether you’re crafting an email to your team or copy for consumers, it’s never been more challenging to capture people’s attention and make sure your message sticks. These top-level tips will help you communicate more effectively – whatever you’re writing.

Whether your organisation is 100% remote, entirely office-based, or a mix of both, applying a new way of working is likely to create uncertainty with employees and need effective communication. We’re sharing some key things for you to consider – helping a smooth transition to your ‘new normal’, whatever that might be!

Getting the most out of presentations and keeping your audience’s interest has never been more important in a world of back-to-back virtual meetings. So, what’s the secret? Here are our top tips – plus common pitfalls to avoid – to keep your audience’s attention, ensure your messages ‘land’ and that you make the right impression.

Here at Fresh, we’re based around the globe and so have always been virtual. Yes, it is a challenge, but the good news is you can still be very creative, even if it now needs to be in a more planned way if you’re not working in an office. Here are our top three tips to maintaining creativity as a virtual team…

As a predominantly female (and women-owned) internal communications agency, our founder, Nicky Westbrook, shares her experiences of juggling career and kids during the pandemic, and how the way we work at Fresh is designed to support flexible working as part of a supportive and caring team.

Creative agencies can do wonderful things for your brand or project, helping you succeed in your role, reach your targets, and grow your business or function. Following a 3-step approach will get you off to a good start, help keep things on track, and ensure the best results.